ESSENTIAL GUIDES

Promote thought leadership + Generate qualified leads

The Essential Guide program is an exclusive sponsorship of a dynamic, interactive 8-page eBook which will be promoted to the full Broadcast Engineering audience to deliver rich content to your key customers and prospects - helping you build relationships and strengthen customer loyalty while generating valuable leads.

EXCLUSIVE SPONSORSHIP INCLUDES

  • Custom product and/or technology literature piece aligned with your core business message
  • 8 pages of content + cover and back cover created by Broadcast Engineering
  • Interactive features so that you can provide readers with links to white papers, case studies, your web site etc. for additional product information or key research
  • eBook download will be hosted on a gated registration page to provide you with qualified, actionable leads
  • If no multi-media, you can print the eBook for collateral and distribute
  • Option to do printed piece (12 pages with two pages of advertising). Ask sales rep for pricing info + details.

Online Package Rate: $6,500 net

BROADCAST ENGINEERING CUSTOM SERVICES:

  • Project management for the entire process as we work with you to develop a timely, insightful topic
  • Integration of all acquired assets/content and resources (white papers, URLs, etc.) into the eBook platform
  • Creation of a robust marketing campaign that includes banners on BroadcastEngineering.com + fixed navigation on the home page, text ads in eNewsletters, and email invitations
  • Hosting on BroadcastEngineering.com for 6 months with gated registration page for lead generation. 200 leads guaranteed. You can choose to receive them in real time or in weekly batches.
  • Providing you with eBook embed link for use on your web site

CONTACT YOUR SALES MANAGER

Emily Kalmus

 

Emily Kalmus - Eastern Sales Manager

312.840.8473
emily.kalmus@penton.com







George W. Watts III

 

George W. Watts III - Western Sales Manager
360.546.0379
georgeww3@aol.com







Richard Woolley

 

Richard Woolley - International Sales Manager
+44.1295.278407
richardwoolley@btclick.com







Julie Dahlstrom

 

Julie Dahlstrom - Inside Sales
312-840-8436
julie.dahlstrom@penton.com

Essential Guide Sample

POTENTIAL TOPICS

Workflow Special Report: Production automation

Workflow Special Report: Play out & monitoring

Asset management: Archive and media storage

New content delivery solutions: VOD, IPTV & interactive

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