Almost 180 million homes will watch HD by 2012

Apr 11, 2008 2:30 PM

             

HDTV is on the brink of mass market acceptance, according to a new report from Informa Telecoms & Media.

Sizeable declines in the price of set-top boxes and HDTV sets over the past two years are driving the technology into the mass market, said report author Simon Murray.

According to the report, “Global HDTV Forecasts 3rd Edition,” only 4 percent of homes worldwide will actively watch HD programming by the end of this year. However, this means nearly 44 million active HD households, up 19 million from the end of 2007.

By 2012, Informa forecasts 179 million active HD homes, representing 16 percent of TV households. Penetration of active HD homes will vary considerably from one country to the next. Canada and the United States will have more than 70 percent penetration by 2012, with Japan next at 58 percent.

The next highest country, South Korea, will be quite far behind at 39 percent, and no other country will be above 30 percent, according to the report. On the low side of the equation, 1 percent of homes in Brazil and Russia will be active HD households, while 2 percent each in China and India will be watching HD.

For more information, visit www.informatm.com.




Want to use this article?
Click here for options!
Get Copyright Clearance

Share this article

blog comments powered by Disqus

 


Current Issue

A view from the top

January 2012

Some of broadcast's brightest reveal where the industry is headed.

Read More articles...

Related Newsletter

HD Technology Update
A twice-monthly newsletter covering high definition technology through example applications.

Related Posts


Confused about the terminology in an article? Find definitions of common terms and abbreviations in Broadcast Engineering's Glossary.

 


Submit your product for our NAB coverage.

Resources

Broadcast Engineering Newsletters Broadcast Engineering Essential Guides Broadcast Engineering White Papers Broadcast Engineering Videos Broadcast Engineering Podcasts Broadcast Engineering Industry Calendar

Industry Calendar

Broadcast Engineering Glossary of Terms

Glossary

Broadcast Engineering RSS feed

RSS

Interactive Media

Broadcast Engineering Webinars Broadcast Engineering Training Broadcast Engineering Blogs Broadcast Engineering Mobile Apps Broadcast Engineering on Facebook

Facebook

Broadcast Engineering JobZone

JobZone

Broadcast Engineering BE Roll

Blog

Featured Products

A Broadcaster's Guide To Camera & Lens Technology

A Broadcaster's Guide To Camera & Lens TechnologyThis eBook provides both new and veteran shooters an in-depth understanding of the technology that lies between the camera lens and the recording medium and how to maximize a camera's performance.

File Based Technology and Workflow

File Based Technology and WorkflowFile-based technologies have replaced video tape methods for a majority of production and broadcast operations. The worlds of AV and IT are coalescing to create new methods and workflows for media

Digital Television Fundamentals

Digital Television FundamentalsThis course, written by broadcast engineer Phil Cianci, provides a basic tutorial platform on the hows and whys of ATSC digital operation.

Video Compression, Editing and Displays

Video Compression, Editing and DisplaysVideo compression, editing and displays is an in-depth tutorial on MPEG compression technology, editing MPEG content and evaluating color video monitors written by long-time video expert, trainer and writer Steve Mullen, Ph. D.

 

 

Sound Off Podcasts

Erik Moreno, co-general manager of the Mobile Content Venture

MCV racks up successes on way to bright mobile DTV future

2012 will be the year of mobile DTV. That’s the view of Erik Moreno, who along with Salil Dalvi, senior VP for Mobile Platform Development at NBC Universal, is co-general manager of the Mobile Content Venture.

Danny Wilson

OTT year in review

Hear snippets of podcast interviews done throughout 2011 with Pat McDonough of The Nielsen Company, Glen Friedman of Ideas & Solutions!, Danny Wilson of Pixelmetrix and Greg Herman of Watch TV. Pictured is Danny Wilson, Pixelmetrix.

 

Broadcast Engineering Digital Reference Guide

Browse Back Issues

Back to Top