Pacific Media Associates said last week that unit sales for flat-panel televisions and business displays in North America rose 9 percent, but the average street price dropped nearly 6 percent in June as compared to May.
The company’s Flat-panel Display Sell-Through Tracking Service report for June also showed year-over-year unit sales rose 64 percent, but revenues have only increased 28 percent because the average street price is 22 percent lower than it was in June 2005.
The 30-35in LCD segment was the most popular in June, with a 29 percent unit market share that was fueled in part by a 6 percent drop in average street price to $1,250.
On the downside, 40-45in plasma models continued to lose market share, falling 6 unit share points in June. This segment has experienced a 14-point decline in unit market share since last winter's holiday season.
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