Toshiba lowers HD-DVD sales projections for North America

Toshiba last week lowered its 2007 HD-DVD player sales projections for the North American market from 1.8 million to 1 million because of slower than expected sales.

The North American HD-DVD Promotional Group reported, however, that three weeks into an aggressive retail and marketing campaign, sales of HD-DVD players in the dedicated consumer electronics player market made up 60 percent of all HD set-top players sold.

Discuss this Article 0

Post new comment
Sign In or register to use your Broadcast Engineering ID
(optional)

Ads by Google

Watch Broadcast Engineering at NAB

Read the NAB blog for the latest show news

Why Go Digital

Newsletter Block - Editable

Subscribe to our newsletters and get regular updates on the technology that most interests you.

Download Smart Playout Center