Nov 9, 2005 11:51 AM, Digital Signage Update e-newsletter
ShopKo Stores has begun production with a new advertising, merchandising and promotion (AMP) software system in its merchandising and advertising departments. The $3 billion specialty discount retailer operates more than 360 ShopKo and Pamida stores.
ShopKo implemented Connect3’s AMP Performance Series, integrating Connect3's core Promotion Manager module with ShopKo's Retek merchandising, inventory and POS systems. Connect3 Signage Manager will provide digital asset management and version optimization for ShopKo’s targeted in-store visual merchandising materials.
The new system will help ShopKo manage complex promotional offers while improving collaborative promotions and streamlining merchandising and advertising workflows. The Connect3 system includes Web-based merchandising, reporting and workflow tools that enable merchandising, marketing and advertising departments to collaborate cross-category to deliver promotions that follow company business rules.
This eBook provides both new and veteran shooters an in-depth understanding of the technology that lies between the camera lens and the recording medium and how to maximize a camera's performance.
File-based technologies have replaced video tape methods for a majority of production and broadcast operations. The worlds of AV and IT are coalescing to create new methods and workflows for media
Video compression, editing and displays is an in-depth tutorial on MPEG compression technology, editing MPEG content and evaluating color video monitors written by long-time video expert, trainer and writer Steve Mullen, Ph. D.
2012 will be the year of mobile DTV. That’s the view of Erik Moreno, who along with Salil Dalvi, senior VP for Mobile Platform Development at NBC Universal, is co-general manager of the Mobile Content Venture.
Hear snippets of podcast interviews done throughout 2011 with Pat McDonough of The Nielsen Company, Glen Friedman of Ideas & Solutions!, Danny Wilson of Pixelmetrix and Greg Herman of Watch TV. Pictured is Danny Wilson, Pixelmetrix.