Business Insights surveys new business of TV
Nov 3, 2009 12:07 PM
Changing viewer habits are reshaping the business of TV, according to Business Insights' "Emerging IPTV and Mobile TV Models."
Business Insights' report, "Emerging IPTV and Mobile TV Models: Market Opportunities, Challenges and Key Vendors" provides insights and recommendations for operators based on user trial data. Author Victoria Furness examines the emerging models of mobile TV and IPTV, analyzing market conditions, pricing models, advertising, a new wholesale broadcasting model, major competitors and the most promising models for monetizing mobile TV and offers some projections about the future competitive landscape.
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