BITE TV manage program schedules with BroadView solution
May 29, 2005 8:00 AM, Beyond The Headlines e-newsletter
 BroadView’s software is helping BITE TV manage content to address an “unusual scheduling challenge.” |
BroadView traffic and programming helped BITE manage programming and commercials. With no standard program or commercial lengths, and a schedule that is not divided into standard blocks of time, the company described the situation as a “a very unusual scheduling challenge.”
Because neither its programming nor advertising conform to expected television standards in terms of duration, the program schedule could be described as free-form, with each day being unique. Thus, the process of actually putting the schedule together is more complex than in a conventional broadcasting scenario, since the programming staff cannot simply slot programs into pre-configured blocks of time.
In another unusual programming feature, BITE runs in a split-screen mode with multiple activities going on simultaneously. BroadView is required to traffic these other sections of the screen as well and uses a dual-channel scheduling approach.
For more information, visit www.BroadViewSoftware.com.
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