CBS to experiment with mobile advertising
The new ads will appear on two Web sites that are tailored for mobile devices....
Blu-ray tide is rising fast
In the past week Blu-ray accounted for 82 percent of high-definition optical disc sales....
National Geographic adds new broadband channels
The channel is changing its Web approach in the face of competition....
Four networks challenge FCC on indecency in Supreme Court
The networks have asked the Supreme Court not to take the FCC’s appeal of a lower court ruling....
President’s budget seeks additional $20 million for DTV education
The administration is also suggesting cuts in public broadcasting funds....
Apple technology gains acceptance in broadcast, yet eschews NAB show
he company announced that it will not attend the NAB show in April. ...
WorldLink manages direct-response and long-form ad sales for NHL Network
WorldLink will work with ad agencies to bring direct-response advertisers and infomercials to the hockey network....
PLAZAMEDIA uses Blue Order for live sports archives
The company is developing a fully integrated, file-based workflow for all of its departments....
ESPN360.com available free to college students and military personnel
The service allows fans to watch up to 10 simultaneous live events...
Equipment vendors score for HD Super Bowl telecast
Most of that credit goes to mobile production company Game Creek, based in Hudson, NH....
Joost launches NBA channel
NBA fans can enjoy the action where they want, when they want, while simultaneously interacting with other fans from around the world....
Local stations pool together for Giants celebration parade in NYC
All shared camera crews, transmission facilities and other equipment....
Super Bowl XLII most watched ever
The NFL’s big game was the biggest TV broadcast event since the finale episode of the hit series “M-A-S-H” in 1983....
Industry loses technical visionary Hobson
Hobson was currently a vice president with systems integrator National TeleConsultants, a past president of SMPTE, and a great friend to all who knew him....
NAB says mobile DTV could generate $2 billion in new revenue
The group commissioned a study as part of an initiative called FASTROAD....
