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ESPN to launch pay-per-view service
Apr 28, 2003 12:00 PM
This summer, the 24-hour sports network, ESPN, will introduce a new
pay-per-view subscription service featuring live sporting events,
martial arts programs, fantasy league specials, and movies produced by
the sports network’s Original Entertainment division.
Initially, ESPN Pay-Per-View will offer ESPN College Grand Slam, a
package of up to 24 games from the Super Regional Round of the NCAA
Baseball Championship, available June 6th to June 9th for $19.95. The
package will feature 16 of the country’s best college baseball
teams vying for a berth in the College World Series. The network said
the package is designed to complement ESPN and ESPN2’s live
coverage of the Super Regionals and College World Series.
ESPN Pay-Per-View is modeled after ESPN’s existing
out-of-market sports subscription services, ESPN GamePlan for college
football and ESPN Full Court for college basketball packages. The
network plans to provide its affiliated cable and satellite operators
with a year-round inventory of ESPN pay-per-view programming.
ESPN Pay-Per-View will also market a series of martial arts title
events over the next year and introduce fantasy league specials
produced and marketed in conjunction with ESPN.com's extensive
initiatives in the fantasy league arena.
Plans also call for ESPN Pay-Per-View to include other sports
specials as well as movies from ESPN Original Entertainment and other
programs from ESPN’s vast library of content.
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