The Society of Motion Picture and Television Engineers (SMPTE) has selected Barbara Lange as its new executive director.
Lange, who most recently served as staff director of product management and business development for the Institute of Electrical and Electronic Engineers (IEEE), will officially assume her new role Jan. 20.
As SMPTE executive director, Lange will be responsible for managing SMPTE business development, operations and marketing activities. She also will be charged with advancing the organization’s charter as a global leader of technical standards and practices for the motion-imaging industry. Lange will report directly to the SMPTE Board of Governors through the SMPTE Executive Committee.
At IEEE, Lange most recently was responsible for managing online subscription products with revenues in excess of $150 million.