You are here: Home Page»News» Super Bowl XLII most watched ever
Super Bowl XLII most watched ever
Feb 8, 2008 8:19 AM
Nielsen Media Research reported that the New York Giants’ win over the New England Patriots on Fox was the most-watched Super Bowl ever, with 97.5 million viewers. In fact, the NFL’s big game was the biggest American television broadcast event since the finale episode of the hit series “M-A-S-H” in 1983, which was seen by 106 million viewers and still stands as a milestone in network TV viewing.
The average price of an ad this year was $2.7 million for 30 seconds, and Fox sold out all of the available time slots. An E-Trade ad showing a baby talking about stock deals — and spitting up at the end — was the most-watched commercial during the game, according to TiVo, makers of digital video recorders.
Last year’s Super Bowl between Indianapolis and Chicago was seen by 93.2 million people, Nielsen said. This year’s game even beat out the previous Super Bowl record of 94.1 million, set when Dallas defeated Pittsburgh in 1996.
This eBook provides both new and veteran shooters an in-depth understanding of the technology that lies between the camera lens and the recording medium and how to maximize a camera's performance.
File-based technologies have replaced video tape methods for a majority of production and broadcast operations. The worlds of AV and IT are coalescing to create new methods and workflows for media
Video compression, editing and displays is an in-depth tutorial on MPEG compression technology, editing MPEG content and evaluating color video monitors written by long-time video expert, trainer and writer Steve Mullen, Ph. D.
2012 will be the year of mobile DTV. That’s the view of Erik Moreno, who along with Salil Dalvi, senior VP for Mobile Platform Development at NBC Universal, is co-general manager of the Mobile Content Venture.
Hear snippets of podcast interviews done throughout 2011 with Pat McDonough of The Nielsen Company, Glen Friedman of Ideas & Solutions!, Danny Wilson of Pixelmetrix and Greg Herman of Watch TV. Pictured is Danny Wilson, Pixelmetrix.
