YES Network to offer fans interactive control via DIRECTV
Feb 24, 2006 3:16 PM
New York Yankees fans who watch games on DIRECTV this season will be able to check box scores, view up-to-the-minute statistics and even switch to a “StarCam” view thanks to multi-year agreement announced this week involving YES Network, DIRECTV and MLB.com.
Slated to begin in July, the collaboration is Major League Baseball’s first foray into interactive television. It also makes the YES Network the first regional sports network in the country to offer its viewers single-screen interactive content. The service, available only via DIRECTV living in the YES Network footprint, will be available at no additional cost to customers.
MLB.com, the official Web site of Major League Baseball, will provide the interactive application's constantly updated statistics, scores, records and other data feeds.
Viewers may also choose to the “StarCam” feed from a camera focusing on a particular star each inning.
For more information, visit www.yesnetwork.com.
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