NOW designed its first iPhone application to include national and local advertising.
News Over Wireless has made available a local TV iPhone application via the iPhone App Store.
Designed to take advantage of the iPhone's multitouch interface, the application features local news, video, weather forecasts, traffic images and more from WRAL, in Raleigh, NC. Both properties are operated by CBC New Media Group, a division of Capitol Broadcasting.
NOW designed its first iPhone application to include national and local advertising. National advertising is supported by NOW's ad router and network of ad partners, while the TV station sells to local advertisers. Both provide new revenue streams for the station.
NOW currently partners with 114 local and national media companies to provide custom mobile applications and services delivering news, entertainment and information to mobile phone users. Other iPhone applications from the company are planned for 2009.
This eBook provides both new and veteran shooters an in-depth understanding of the technology that lies between the camera lens and the recording medium and how to maximize a camera's performance.
File-based technologies have replaced video tape methods for a majority of production and broadcast operations. The worlds of AV and IT are coalescing to create new methods and workflows for media
Video compression, editing and displays is an in-depth tutorial on MPEG compression technology, editing MPEG content and evaluating color video monitors written by long-time video expert, trainer and writer Steve Mullen, Ph. D.
2012 will be the year of mobile DTV. That’s the view of Erik Moreno, who along with Salil Dalvi, senior VP for Mobile Platform Development at NBC Universal, is co-general manager of the Mobile Content Venture.
Hear snippets of podcast interviews done throughout 2011 with Pat McDonough of The Nielsen Company, Glen Friedman of Ideas & Solutions!, Danny Wilson of Pixelmetrix and Greg Herman of Watch TV. Pictured is Danny Wilson, Pixelmetrix.
