At IBC2009, Grass Valley is showing significant updates to its Maestro master control switcher for channel branding and video effects processing. With a flexible video keying architecture, Maestro is now capable of adding file-based stills, animations and text video keys — up to 32 elements at a time — upstream or downstream along with a two-channel DVE to create a wide variety of options for channel branding and presentations. This is all without the need to add a separate graphics processor chassis.