The City of Las Cruces, New Mexico offers 24-7 programming to its residents on cable channel CLC-TV 20, with a focus on local government including City Council, public service and other live special meetings. The Harris Broadcast Inscriber TitleOne AE graphics system is helping the station improve its on-air video quality and channel output while offering a future path to HD — all at a bottom line-friendly price.
CLC-TV 20 is a classic PEG channel (public, educational and governmental). PEG channels are carried exclusively on cable television systems and typically operate on lower budgets than traditional broadcast and cable networks.
Beyond operational flexibility and price point, the TitleOne AE graphics system has given Guzman and his team more creative freedom to produce a livelier on-air product. He notes that the system has enabled his team to incorporate lower thirds with subtle motions that bring new life to the screen. He also likes that he can integrate and playout movie files with an audio output direct from TitleOne AE — a capability previously not available to his team.
Guzman adds that viewer feedback has been positive, notably regarding the new crawl across the bottom of the screen that updates on agenda items. Moving forward, he expects to use the system for live election results, and believes the station will convert to HD “fairly soon” based on discussions with their local cable provider.