Global broadcast success continues for Euphonix
Nov 23, 2008 8:16 AM
Euphonix has sold Max Air live production consoles to clients in Canada, the UK, Nigeria, Korea and Russia.
Despite the economic downturn, Euphonix has experienced continued strong demand for its digital audio broadcast mixing systems both domestically and worldwide. "2008 has been and continues to be a banner year for us in broadcast sales, both in the U.S. and abroad, for on-air, production and OB applications," said Martin Kloiber, Euphonix CEO. "Over the last few years, we have heavily invested in new technology, taking an evolutionary approach to upgrading our broadcast products, which helps our clients to protect their investments and build upon operational and technical expertise with Euphonix products at each facility."
In the United States, CNN Los Angeles became that broadcaster’s fourth facility to install multiple Euphonix broadcast systems, bringing the total to 14 consoles among the cable news giant’s Atlanta, Washington, D.C., New York and L.A. bureaus. Other high-profile installations include Colorado Studios Mobile TV Group and WFAA and KTVT in Dallas/Forth Worth. Moreover, this month, Los Angeles’ Fox 11 and UPN 13 (KTTV) went live with their new HD studios featuring two Euphonix System 5-B consoles.
Outside the United States, the story is much the same. International Broadcast Consultants selected Max Air consoles for their two new OB trucks in Nigeria. In Canada, CBC purchased its seventh Euphonix system, a System 5-B for CBC Vancouver. Tinopolis, a leading independent media company, installed a 32-fader Max Air, marking the UK’s first Euphonix broadcast installation. In France, Eurosport’s Paris facility installed a second Euphonix System 5-B for multilanguage HD transmissions. Sales in Russia are particularly strong as well with twin System 5s shipped to Channel 1 Moscow and the recent installation of a System 5-B to NTV, one of Russia’s leading private TV channels.
Pacific Rim regional broadcast sales also remain strong. The Max Air console entered the Korean market, with Korean cable channel Money Talk installing one as well as the National Center for Korean Traditional Performing Arts in Busan purchasing a pair. Finally, China’s CCTV added a second System 5-B at its broadcast facility, while the country’s Liaoning TV installed a new Max Air.
The Euphonix System 5-B is one of the most advanced digital broadcast mixing systems available. Its dual DF66 DSP SuperCore processors provide reliable on-air redundancy for the DSP and router. It features Ross OverDrive integration for centralized control of studio devices including servers, routers and robotic cameras as well as the audio console. The Euphonix Max Air is specifically designed for on-air and live-to-tape applications but shares the same sophisticated backend technology, I/O and integration capabilities of the System 5-B.
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