Content preparation for adaptive-bit-rate video

Target devices will drive packaging decisions.

How does it work?

Most ABR streaming technologies use standard Web protocol (HTTP delivery) to send video. This offers advantages over specialized streaming protocols such as RTSP or RTP, as HTTP-based delivery works immediately on Internet networks and can take advantage of edge technologies designed to cache HTTP requests.

During playback, video and audio are delivered via HTTP in small fragments, each representing some small amount of video, typically between 3 and 10 seconds in length. Each content package includes multiple layers, and each layer may include many fragments. For example, an hour-long movie may have 12 layers, each with a thousand fragments. The player is provided with a package manifest file outlining which layers are available and the location of the fragments for each layer.

During playback, the player requests and downloads a fragment from a layer. While the fragment is played, the connection speed is monitored, and the player may opt to switch layers, either increasing or decreasing the video bit rate based upon the connection speed. Players may also choose layers with different frame sizes or frame rates to optimize the visual experience for the device. This adaptive behavior is what ensures consistent playback regardless of connection speed or device.

There are several different ABR streaming technologies available: Apple HTTP Live Streaming (or “Apple HLS”), Adobe HTTP Dynamic Streaming (or “Adobe HDS”), Microsoft HTTP Smooth Streaming, and more recently MPEG Dynamic Adaptive Streaming over HTTP (or “MPEG DASH”). Each technology requires a complete ecosystem. The content must be prepared correctly, and the correct player must be used. All of the technologies work fundamentally in the same manner, using HTTP for content delivery in fragments.

Where these technologies differ is largely related to the structure of the underlying packages. For example, HLS for older versions of iOS requires a separate file for each video fragment. In contrast, most other packages store fragments for a layer in a single file, allowing the player to download fragments using HTTP byte range requests, which download a small part of a larger file.

Other differences in ABR technology relate to the viewer experience. Apple HLS, for example, provides for a dedicated key frame layer, allowing users to scrub through the video quickly. Other packages allow an audio-only stream with a poster image for extreme low-bit-rate situations.

Preparing content

Preparing ABR content takes several steps. First, the desired packaging and layer structures need to be identified. Next, content must be encoded, checked for quality, packaged, encrypted and delivered. (See Figure 1.)

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